> Quick Bite: Life Style Lending

Thursday, May 16, 2013
11:00 AM Eastern Daylight Time
12:00 PM


A different way of attracting new members and small businesses, promote local business development, and expand your loan portfolio is with a lifestyle lending program.

It is a type of indirect lending that allows you to be at the point of sale for other financing opportunities other than just automobile financing. Lifestyle loans support retailers, medical providers, and businesses in your community by providing financing to their patients and customers. Examples of these loans would be for the cost of dental work, surgery (including bariatric, cosmetic, and eye), adoption services or infertility treatments, remodeling projects, large household purchases (such as water treatment systems, heating and air conditioning, or spas), funeral expenses, jewelry, and musical instruments. Developing strategic relationships with businesses in your area can bring great value to your lending and deposit volume. Listen in and find out!

Speaker: Pierre Cardenas has 26 years in the financial industry at both credit unions and banks. He has held executive level positions in organizations from $140 million to over a billion in assets. Pierre started his own business “Innovators of Change” in 2008 while serving as the Senior VP of Retail at a $540 million CU. In 2010 Pierre joined forces with Credit Union Lending Advice (CULA), a credit union consulting organization.

Location: Via Telephone

Time: 11:00 am - 12:00 pm EST

Educational Investment: $109.00 per telephone connection. Unlimited Listeners and Free Audio Archive

****You must be registered for this session to hear the audio-recorded version and receive handouts.****

AUDIO ARCHIVE! Can't tune in today? This session will be available on-line for 30 days after activation.

To register and pay by check, email mzelinsky@njcul.org and your credit union will be invoiced. To register and pay online, click here.