...Grow Membership and Loans

Through the League and its NJCUL Services Corporation Business Partners, you'll find various products and programs that help you grow your membership, loans and non-interest income. From a free field of membership tool to a discounted Home Improvement Loan participation program to nationwide branch and ATM networks, there are many opportunities for your credit union to grow.


Home Improvement Loan Program
With access to LendKey’s nationwide network of vetted contractors, and creditworthy borrowers—home improvement loans through LendKey provide an attractive lending opportunity. As a NJCUL member, the costs to get started are WAIVED ($5,000 value)!

Field of Membership Tool (FREE Member Benefit)
The CUCollaborate tool allows credit unions to visualize and test FOM and member growth strategies. Your credit union can see if a selection would be approved by NCUA as a community charter, underserved area, or rural area. Allows a search for employers by industry, number of employees, proximity to credit union branches, and whether employer already has a SEG relationship. Pinpoint ideal locations with this tool for new branches by considering FOMs of other credit unions, consumer demographics, competitive financial institutions, and more. The tool is built on proprietary NCUA, FDIC, Census, CDFI, and CFPB data. 

Shared Branching
Grow your branch presence to over 5,000 branches nationwide to improve convenience to your membership. Help improve the costs of your empty lobbies by earning non-interest income for accepting guest credit union members and strengthen the credit union movement. 

Shared Branching Business Loan Collaborative Program Effort
Small credit unions can benefit by referring business loans for a referral fee. Large credit unions can benefit by accepting referrals from other credit unions and increasing commercial loans.

100% LTV Home Equity Product
Make more Home Equity Loans without taking on more risk and help members with home improvement needs or with purchasing money for their home.

CO-OP ATM Network
Add convenience and increase share of wallet through the CO-OP ATM Network with over 30,000 ATMs nationally.

Serving the Non-Traditional Member
Increase non-interest income with distribution of reloadable, pre-paid or gift cards.