Are You Providing "Banking You Can Trust?" Tell Us Your Story, So We Can Tell the World

Posted by Marissa Anema Wednesday, June 08, 2011 11:10:00 AM

Those within the credit union industry understand the lingo, the alphabet soup and most importantly the good you do for members on a daily basis.

You don't see your members as account numbers or fee income, instead you see them as people, even members of your credit union family. Because of this relationship, credit unions serve their members in a personal and unique way that is unlike other financial institutions.

It's easy to tout that New Jersey credit unions offer "Banking You Can Trust", but wouldn't it be better to show all New Jersey consumers just what we mean? There are real stories about credit unions helping real people behind that tagline and we want to ensure that all N.J. residents know those stories.

We want to hear personal accounts of a credit union helping a family avoid foreclosure and remain in their home, helping a high school student finance the college education they never thought they could afford, helping a small business get off the ground, and more.

The New Jersey Credit Union League is asking you to tell us your stories. Each quarter League employees will read and vote on the stories and the winner will be announced at the beginning of the next quarter. The winner will receive:

  • Featured article on the cover of the Weekly Exchange
  • Framed reprint of the story
  • Featured article in the NJ CU Digest (our legislative newsletter)
  • Story featured on homepage of the League Web site
  • Story sent to local press via NJCUL contacts
  • Certificate certifying your credit union as providing "Banking You Can Trust"


Send your entries to the Marketing Department at news@njcul.org. Anyone can submit a story: tellers, boards, marketing professionals, CEOs, etc.

For more information or questions, please contact Director of Marketing & Communications Candice Nigro at cnigro@njcul.org or ext. 110 or Marketing & Communications Assistant Marissa Anema at manema@njcul.org or ext. 117.

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