> Quick Bite: 10 Steps to Increase Loan Opportunities

Thursday, March 28, 2013
11:00 AM Eastern Daylight Time
12:00 PM


Can credit unions experience significant loan growth, profitability, and membership growth in a challenging economy? Absolutely!!!

Credit unions across the nation have experienced nominal to negative loan growth due to economic conditions that have resulted in high unemployment, increased bankruptcies, and a lack of consumer spending. Successful credit unions must be proactive, not reactive, in their effort to maximize loan growth and profitability while managing risks and minimizing losses.

Explore a ten-step process that has been proven to increase loan opportunities, profitability, and membership growth in a challenging economy. Discover creative lending strategies, innovative marketing initiatives, and a unique lending program that credit unions can integrate for successful growth!!!

Participants will:

  • Cultivate a proactive lending philosophy that can lead to more loan opportunities and increased member loyalty!
  • Discover creative lending and marketing strategies that capture more profitable loans.
  • Explore a unique lending program that can increase loan opportunities.
  • Find out how you help members improve their credit score.
  • Learn what you can do to get your employees enthusiastically engaged to bring in more loan opportunities.
  • Explore ways you can strengthen relationships with your members to capture more loans!

Speaker: Celeste Cook has worked in the credit union industry for 20+ years and has been a professional speaker and trainer for more than 15 years. She is President/CEO of cuStrategies, LLC, which provides consulting services and training programs to the credit union industry. Celeste previously worked for a $1.6 billion credit union in Atlanta, Georgia, and worked as a consultant with Rex Johnson of Lending Solutions Consulting. She is a keynote and motivational speaker as well as a consultant and trainer. Celeste conducts lending, business development, leadership, and sales and service training programs and schools.

Celeste brings to you her credit union expertise, experience, and proven strategies as well as her passion and dynamic speaking style that is engaging and filled with positive energy!!!

During her career, Celeste has developed, led, and implemented successful training programs, strategies, and initiatives in lending, business development, sales and service, leadership, and performance improvement with a definitive focus on loan growth, profitability, membership growth and retention, and service.

Location: Via Telephone

Time: 11:00 am - 12:00 pm EST

Educational Investment: $109.00 per telephone connection. Unlimited Listeners and Free Audio Archive

****You must be registered for this session to hear the audio-recorded version and receive handouts.****

AUDIO ARCHIVE! Can't tune in today? This session will be available on-line for 30 days after activation.

To register and pay by check, email mzelinsky@njcul.org and your credit union will be invoiced. To register and pay online, click here.